OUR PURPOSE

Our Vision
Be the worldwide leader in the specialist gypsum and plaster industry.
Our Mission
Through our people and in close collaboration with our customers, we provide high quality, customised and sustainable solutions.
Our Values
Image

Image

INNOVATION
One of our key ingredients.
Formulating is at the heart of what we do. It allows our products to be as unique as our customers. Customer centricity is the focus for our innovation process. This is what challenges us to expand the boundaries of our performance. For us, being innovative means listening, understanding and being ready to accept any challenge we are given.
Our KPIs:
-
In 2023, new products will constitute at least 20% of sales
-
In 2022, customers rated us 8.1/10 for the innovation of new products and services
CUSTOMER EXPERIENCE
Improving our customers' journey
Together means that we always work in a collaborative way with all our customers, as we know that a true partnership is based on great teamwork.Customers describe Formula as: Safe, Fast, Reliable and Friendly. Customers value our technical knowledge and expertise, the ease of conducting business with us, and product performance.
Our KPIs:
-
Our global NPS target for 2023 is >50
-
Our CSI target for 2023 is 97%
Image

Image

SUSTAINABILITY
Making the world a better home.
Brighter means better, greener, more hopeful. This is the type of world we need to create for future generations, so it there for our children - and their children - to enjoy. To achieve this, we are committed to significantly improving our environmental impact, with a major focus on circularity and decarbonisation. We know many of our customers have a common vision and mission. With transparency, advocacy and shared responsibility, we believe that a brighter future can be secured for all mankind.
Our KPIs:
-
Since 2017, we have reduced our annual scope 1 & 2 CO2 emissions by 12%
-
25% of our product ranges are covered by LCA or EPD
-
96% of our packaging materials come from sustainable and/or renewable sources
EMPLOYEE JOURNEY
Creating a safe and diverse environment.
Futures is the prospect for our colleagues who build their career with us; for local school leavers who join us as apprentices, graduates, trainees; for local communities who benefit from our social support. Colleagues enjoy career growth, flexible working and many benefits. Colleagues value the history and purpose of our business, the commitment of our small teams and the agility of our work.
Our KPIs:
-
Our target is 0 lost time accidents and injuries
-
Our e-NPS (employee survey) for 2022 was 40
-
We employ 264 colleagues in 14 different countries
Image

Learn more about our customers' experience